Shutterfly unveils Youth Sports Sites
Shutterfly Inc., Redwood City, Calif., enhanced its lineup of free, customizable Share websites with the addition of new Youth Sports features. In addition, the company has partnered with Positive Coaching Alliance (PCA) to deliver resources for parents and coaches to enhance the youth sports experience for themselves and their children.
“Too often parents miss those moments because as team volunteers they are tasked with everything from snack planning to making transportation arrangements,”said Peter Elarde, CMO at Shutterfly. “In partnership with PCA, we’re reminding parents to put the fun back in youth sports while helping ease the logistical burden through our new Share sites.”
Among the features of new youth sites are a central location for roster and contact information, game day updates and even tracking snack duty. With the new youth sports setup wizard, the site creator – usually the team parent or a coach – receives a series of short prompts to input the key information about the season needed to get the site up and running. A calendar feature sends reminder notifications for practices and games, but also sends automatic email updates on who’s bringing snacks and player availability on game days – parents are the recipients of all site communications.
After each game, a new folder is automatically created for site members to upload their team photos, complete with detailed instructions. Youth sports sites automatically feature sections for team updates/journals, a map feature to track game and practice locations, bookmarks, files, a weather widget, and can be password protected for viewing only by site members.








