PMA announces Southern California Photo Expo
PMA – The Worldwide Community of Imaging Associations will host the first Southern California Photo Expo at the Anaheim Convention Center Saturday, Feb 20, 2010. Based on the theme “Discover, Create, Share,” the photo expo will give consumers an opportunity to see the latest in digital imaging products from the world’s leading manufacturers and learn new and creative ways to capture, print, and share their photographs.
Live demonstrations, free workshops, drawings, and giveaways are some of the highlights of the one-day event, which will be open to the general public from 10:00 a.m. to 8:00 p.m. Whether photography is your passion, hobby, or you simply want to learn how to take better pictures, this is one event you can’t afford to miss.
“Anaheim is an exciting community for PMA to launch its first North American consumer event,” says Ted Fox, executive director and CEO, PMA. “The Southern California Photo Expo will be a great opportunity for consumers of all ages to see and experience the latest digital cameras, imaging software, accessories, and services on the market today. In addition, our ‘Visual Living’ area will offer workshops and techniques presented by leading experts in the photographic industry to educate, and inspire consumers.”
Attendees of the Southern California Photo Expo will have an opportunity to meet with dozens of photographic product manufacturers to see the latest technology and services available and gain expert advice about which products and solutions are best for them based on knowledge, expertise, and budget. In addition, the expo will present a special “Visual Living” area where leading experts will demonstrate effective ways to take great photos, proper digital workflow techniques, software products that help improve your photos, and proper ways to back-up and protect your valuable digital assets.
For information on exhibiting at the Expo, contact Jeff Frazine or Jon Rousseau at PMA.
I am very interested in seeing whether Canon will be at this event. Their decision to pull out of the PMA Convention is worrying indeed and, if it continues, may lead to a change in the way the PMA show is run going forward. Will it morph into a model similar to that in Australia where consumer visits to the show are vital to justifying the cost of attendance to the wholesalers. If this does indeed happen then PMA will probably never be seen in vegas again but will instead be headed to high consumer population zones to ensure large attendance and that way the wholesaler can indeed ‘get the broadest reach’. Interesting times.