PMA launches Photo Publishing Quickstart
Custom photo publishing is breathing new life into the industry as consumers discover more ways to express themselves beyond the 4-by-6-inch print. PMA, Jackson, Mich., is launching Photo Publishing Quickstart, an online resource that guides business owners step by step into the custom photo publishing market.
This new product, available to PMA+ members, provides ways of researching, comparing, and evaluating photo publishing software and equipment. Specifically, Photo Publishing Quickstart includes:
- The Digital Big Picture, an overview of the photo publishing market
- A business marketing plan for the photo publishing market
- Marketing research reports on the photo publishing market
- ROI calculator and analysis
- Success stories from photo retailers
- Coming Soon – a photo publishing software comparison tool
PMA+ members can access this resource at no charge.
PMA members can upgrade their membership to PMA+, new subscription-based program providing current PMA members with additional benefits to reach consumers. Those interested in PMA+ should contact the PMA Membership Department at +1-517-788-8100 or email support@pmai.org for further details.
