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Learn how specialty retailers can compete in 2010 on today’s DIMAcast

What’s in store for imaging services in 2010? David Guidry of Lakeside Photoworks, Metairie, La., says lots of hard work along with trial and error will be the norm for the year ahead. In this week’s DIMAcast Marketing Idea Exchange, Guidry tells Bill McCurry how specialty stores and smaller labs can compete with the better financed mega stores and super websites. Guidry explains how Lakeside Photoworks is “fulfilling the promise that is inherent in being a specialty dealer,” and “where we can differentiate and compete.” Listen (or read the transcript with pictures of Lakeside Photoworks) as Guidry shares the philosophy that makes Lakeside a world class industry leader.

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