ImageSpan, BrandProtect deliver services to protect and extend content owners’ brand, reach and revenues

ImageSpan Inc., creator of the LicenseStream licensing and royalty payment automation platform, and BrandProtect partnered to extend services that enable content owners to protect and expand their global brand, reach and revenues. ImageSpan’s LicenseStream will be combined with BrandProtect’s LinkWalker, which identifies where brands, company names, images, audio, video, and/or trademarks appear online. The addition of BrandProtect with LinkWalker – which visits about a billion Web pages per month – to the LicenseStream ecosystem extends the ability of users to track and respond to unauthorized uses of a full range of content, the companies said.

  The companies already working with LicenseStream include Digimarc, whose Digimarc for Images provides an online search service for watermarked images. Digimarc for Images lets content owners add an imperceptible digital watermark to communicate copyright ownership and information on how to contact the owner wherever the image is found online. This solution begins searching content from the moment it is watermarked and published to the Web. BrandProtect extends this search capability to other types of media content using text and image-matching search capabilities, as well as digital fingerprinting.