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3D digital cameras sparking enthusiast interest, says CEA

March 11, 2011 By

CEA, Arlington, Va., says nearly one in four digital-imaging enthusiasts are likely to purchase a 3D digital camera within the next year, according to a recent study, “3D Digital Imaging: Consumer Perceptions of this Emerging Technology.”

The top reasons consumers indicated they were likely to purchase a 3D digital camera included an interest in 3D technology (61 percent), an appreciation for additional photographic options (55 percent), a desire to be on the cutting-edge of technology (23 percent) and a belief that 3D will help them be more creative (22 percent). The majority of enthusiasts surveyed say they would use a 3D camera for pictures of natural scenery (62 percent), buildings or landmarks (58 percent) and historic places (53 percent).

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About Gary Pageau

Gary Pageau began his PMA career in 1987 in the editorial department. His primary responsibilities include overseeing the Association’s editorial department, marketing research unit and corporate relations department. The PMA editorial department activities include the Association’s monthly flagship magazine, PMA Magazine – Connecting the Imaging Communities; numerous monthly newsletters; and a daily news update.