Archives for April 1, 2011

Kodak’s “Relationshiffft” updates pictures via relationship status

Did it fool you?

Kodak Relationshiffft app uses facial recognition tech to find unwanted people.

In a nod to the power of the social graph, Eastman Kodak Co., Rochester, N.Y., today announced a new app to “take managing relationships to a new level.” The new Kodak Relationshiffft App updates images, including prints, with social status updates. Break up with a boyfriend? No problem. With one touch, the app embarks on a three-part process to eliminate their image from pictures and videos. Using new 12-sided dodo-pixel technology, Kodak is able to fill in the area behind the missing person with the actual background.

Version 2.0 promises to insert a new beau into your pictures.


Kodak Gallery’s Mother’s Day Inspiration Guide provides gift ideas

Kodak Gallery, Emeryville, Calif.,  announced new photo card styles for the upcoming spring holidays, including Mother’s Day and Easter, as well as new birthday cards with astrological and milestone designs. The site added more than 170 new designs with more than 250 high-quality card layouts. Kodak Gallery has also added a new card filtering function that makes it much easier to select cards, based on the occasion, color, card type and number of photos.

This year’s Easter/spring cards offer everything from traditional and iconic to contemporary and playful styles. There are cards with youthful designs, such as pastel Easter eggs and playful bunnies as well as royal purple for religious tones.

“This season, we are excited about the new card designs, with fun and whimsical spring color palettes and a variety of unique card layouts that we’ve never offered before,” says Rachel Heit, director, Business Strategy and Planning. “For example, our Mother’s Day cards are focused on design overlays that have soft and happy florals that not only capture the essence of her special day, but that showcases the photos really well.”

Kodak Gallery’s Mother’s Day Inspiration Guide provides gift ideas to celebrate mom in all aspects of her life, the company says. With gift ideas to support Game Night, Work Life, On-the-go, Movie Night and Kitchen Comfort, shoppers can be sure to create the perfect gift this Mother’s Day. This interactive guide also offers helpful tips for creating the perfect hot coco for movie night, and gives helpful advice on how to keep small children occupied during a road trip.

HP opens graphic arts education center in Georgia

HP Co., Palo Alto, Calif., opened a 60,000-square-foot experience graphic-arts showcase and education center in Alpharetta, Ga. The Graphic Arts Experience Center is a sales hub and world-class training facility for graphic arts customers and prospects throughout the Americas region, the company says. The site also will host educational workshops on marketing, print business management and other subjects.

“This is both a demo center and an important training facility where HP consultants and outside industry experts can meet with customers to discuss the best approaches to building a thriving business,” says Jan Riecher, vice president and general manager, Graphics Solutions Business – Americas, HP. “The Experience Center gives us the opportunity to inspire and educate graphic arts professionals seeking to take advantage of the accelerating analog-to-digital transformation.”

The new Graphic Arts Experience Center will include solutions for the commercial, direct mail, technical, publishing, signage, labeling, packaging and pro-photography printing markets. HP consolidated two Georgia facilities – a Dunwoody-based HP Indigo demo center and the Marietta-based U.S. headquarters of HP’s 2005 Scitex Vision acquisition – to create the new center. Industry groups and associations interested in booking meetings can call +1 866 312 8943.

Lexmark promotes advances in educational achievement through community contributions

In conjunction with its 20-year anniversary, Lexmark International Inc., Lexington, Ky., announced an education initiative to promote math and science achievement in several local communities where Lexmark operates. The nearly $1.7 million in planned investments will advance science, technology, engineering and mathematics education.

The company’s corporate philanthropic focus is on education, with a specific emphasis on science, technology, engineering and math – the foundational studies that technology and engineering-based companies like Lexmark are built upon.

More than half of Americans now on Facebook

In a recent Edison Research blog post, the company says its upcoming report, “The Infinite Dial 2011: Navigating Digital Platforms,” issued in conjunction with Arbitron Inc., reveals more than half of all Americans ages 12 and older are on Facebook.

Edison has been tracking the growth of Facebook since 2008. In only 3 years, Facebook has grown from 8 percent usage among Americans to 51 percent today. The increase in Facebook users has been especially strong among people over age 35.