Kodak’s “Relationshiffft” updates pictures via relationship status

Did it fool you?

Kodak Relationshiffft app uses facial recognition tech to find unwanted people.

In a nod to the power of the social graph, Eastman Kodak Co., Rochester, N.Y., today announced a new app to “take managing relationships to a new level.” The new Kodak Relationshiffft App updates images, including prints, with social status updates. Break up with a boyfriend? No problem. With one touch, the app embarks on a three-part process to eliminate their image from pictures and videos. Using new 12-sided dodo-pixel technology, Kodak is able to fill in the area behind the missing person with the actual background.

Version 2.0 promises to insert a new beau into your pictures.


Kodak Gallery’s Mother’s Day Inspiration Guide provides gift ideas

Kodak Gallery, Emeryville, Calif.,  announced new photo card styles for the upcoming spring holidays, including Mother’s Day and Easter, as well as new birthday cards with astrological and milestone designs. The site added more than 170 new designs with more than 250 high-quality card layouts. Kodak Gallery has also added a new card filtering function that makes it much easier to select cards, based on the occasion, color, card type and number of photos.

This year’s Easter/spring cards offer everything from traditional and iconic to contemporary and playful styles. There are cards with youthful designs, such as pastel Easter eggs and playful bunnies as well as royal purple for religious tones.

“This season, we are excited about the new card designs, with fun and whimsical spring color palettes and a variety of unique card layouts that we’ve never offered before,” says Rachel Heit, director, Business Strategy and Planning. “For example, our Mother’s Day cards are focused on design overlays that have soft and happy florals that not only capture the essence of her special day, but that showcases the photos really well.”

Kodak Gallery’s Mother’s Day Inspiration Guide provides gift ideas to celebrate mom in all aspects of her life, the company says. With gift ideas to support Game Night, Work Life, On-the-go, Movie Night and Kitchen Comfort, shoppers can be sure to create the perfect gift this Mother’s Day. This interactive guide also offers helpful tips for creating the perfect hot coco for movie night, and gives helpful advice on how to keep small children occupied during a road trip.

HP opens graphic arts education center in Georgia

HP Co., Palo Alto, Calif., opened a 60,000-square-foot experience graphic-arts showcase and education center in Alpharetta, Ga. The Graphic Arts Experience Center is a sales hub and world-class training facility for graphic arts customers and prospects throughout the Americas region, the company says. The site also will host educational workshops on marketing, print business management and other subjects.

“This is both a demo center and an important training facility where HP consultants and outside industry experts can meet with customers to discuss the best approaches to building a thriving business,” says Jan Riecher, vice president and general manager, Graphics Solutions Business – Americas, HP. “The Experience Center gives us the opportunity to inspire and educate graphic arts professionals seeking to take advantage of the accelerating analog-to-digital transformation.”

The new Graphic Arts Experience Center will include solutions for the commercial, direct mail, technical, publishing, signage, labeling, packaging and pro-photography printing markets. HP consolidated two Georgia facilities – a Dunwoody-based HP Indigo demo center and the Marietta-based U.S. headquarters of HP’s 2005 Scitex Vision acquisition – to create the new center. Industry groups and associations interested in booking meetings can call +1 866 312 8943.

Lexmark promotes advances in educational achievement through community contributions

In conjunction with its 20-year anniversary, Lexmark International Inc., Lexington, Ky., announced an education initiative to promote math and science achievement in several local communities where Lexmark operates. The nearly $1.7 million in planned investments will advance science, technology, engineering and mathematics education.

The company’s corporate philanthropic focus is on education, with a specific emphasis on science, technology, engineering and math – the foundational studies that technology and engineering-based companies like Lexmark are built upon.

More than half of Americans now on Facebook

In a recent Edison Research blog post, the company says its upcoming report, “The Infinite Dial 2011: Navigating Digital Platforms,” issued in conjunction with Arbitron Inc., reveals more than half of all Americans ages 12 and older are on Facebook.

Edison has been tracking the growth of Facebook since 2008. In only 3 years, Facebook has grown from 8 percent usage among Americans to 51 percent today. The increase in Facebook users has been especially strong among people over age 35.

Panasonic launches 15-city 3D tour

Panasonic 3D HS900K camcorder

The Beatles may have done it before, employing magic and mysticism, but that’s not stopping Panasonic Consumer Electronics Co., Secaucus, N.J., from doing its own. Tour, that is. The Panasonic Experience Amazing Tour – a six-week, 15-city tour – is designed to give consumers a chance to experience the company’s 2011 line-up of home entertainment products including 3D TVs and IPTVs featuring an expanded range of interactive apps including gaming, fitness, live sports, and video streaming.

The first leg of the tour kicks off Monday with events at New York’s Grand Central Terminal (April 4-5) and Roosevelt Field (April 7-10), Chicago’s Union Station (April 4-8), and Los Angeles’ Culver City Shopping Center (April 4-10).

The tour will then appear in Atlanta, Boston, Dallas, Detroit, Houston, Miami, Minneapolis, Philadelphia, Phoenix, San Francisco, Seattle, and Washington, D.C., in the next five weeks, through May 15.

The Experience Amazing Tour will give visitors an opportunity to experience Panasonic’s 2011 line of Full HD 3D Viera HDTVs, Viera Connect-enabled IPTVs, 3D Blu-ray Disc players, rechargeable 3D Active Shutter Eyewear, and Panasonic’s 2011 digital imaging products including Panasonic’s consumer 3D camcorders and Lumix digital cameras with interchangeable 3D lenses. The display will also feature a range of immersive 3D content.

“We created this tour to let consumers get hands-on with our 2011 products and experience for themselves how amazing and easy-to-use the world of home entertainment has become,” says Shiro Kitajima, president.

Visitors will be able to enter to win a Panasonic Full HD 3D Home Entertainment system including a Viera Full HD 3D Plasma TV, 3D Blu-ray Disc Home Theater In-A-Box, and 3D camcorder.

Mobile’s influence on retail growing

Oracle, Orlando, Fla., announced the results of its “Mobile Trends: Consumer Views of Mobile Shopping and Mobile Service Providers” report, which surveyed more than 1,000 mobile phone consumers in the United States to examine their use of mobile devices for shopping and commerce-related activities as well as what attributes they value most in their mobile service providers. The report is a joint collaboration between Oracle and Art Technology Group Inc. (ATG), which Oracle acquired in January 2011.

Key findings:

  • Mobile commerce is growing dramatically: Consumers are quickly turning to their mobile devices to comparison shop, seek product ratings, and search for coupons. In all, 48 percent of consumers use their mobile devices to research or browse products and services. This is up from 37 percent in an ATG consumer benchmark survey in July 2010 and from 27 percent in an ATG consumer cross-channel survey in November 2009.
  • Consumer mobile purchases double: In addition to searching for products on their mobile phones, consumers are also making purchases. Twenty-nine percent of respondents have made at least one purchase on their mobile phone, more than double the number in ATG’s 2009 survey.
  • Mobile technology is for consumers of all ages: All age groups are experiencing growth. Mobile consumers aged 35 and older are nearly twice as likely to leverage a mobile device to research products and services, growing from 19 to 36 percent for users aged 55 and older and 23 to 44 percent for those aged 35-54 since 2009. Sixty percent of users aged 18-34 use their mobile device to research products and services, up from 41 percent in 2009. In addition, more than two times as many consumers aged 35 and older have made a purchase via a mobile phone since 2009, compared to a 74 percent increase for consumers aged 18-34.
  • Enhancing the in-store shopping experience: Twenty-eight percent of respondents have leveraged their mobile device for shopping activities while in a store. Consumers mentioned they used their device to compare products with competing brands, visit a store’s Web site to acquire more product information, research product reviews and look for coupons or discounts.
  • Price still primary driver for mobile consumers: When choosing a mobile service provider, 71 percent of respondents identify price and overall cost as an important factor, the most commonly cited reason. This complements Oracle’s findings in its September 2010 report, “Opportunity Calling: The Future of Mobile Communications,” which found 77 percent of respondents are willing to switch to another carrier with better pricing.
  • To access the full report — which also addresses mobile retail preferences by age and gender, consumer expectations for service provider online services and the primary drivers behind U.S. customers switching mobile providers, please click ATG Survey.

Fujifilm wins patent infringement case on appeal

On behalf of FUJIFILM Corp., Tokyo, Japan, FUJIFILM Holdings America Corp. announced that the company has received a favorable decision from the U.S. Court of Appeals for the Federal Circuit in a patent infringement case brought by St. Clair Intellectual Property Consultants Inc.

St. Clair sued Fujifilm on Feb. 28, 2002 in the Federal District Court in Delaware, alleging that Fujifilm’s digital cameras infringed four U.S. patents owned by St. Clair. In August 2004, the District Court interpreted the claims of the four patents, and a jury entered a verdict of infringement of all four patents in October 2004 based on the District Court’s claim interpretation.

Fujifilm firmly believed that the District Court erred in interpreting St. Clair’s patents and that, if properly limited, those patents did not cover any Fujifilm products.

Based on that firm belief, Fujifilm appealed the District Court’s claim construction ruling and asked the Federal Circuit to reverse the October 2004 jury verdict. Fujifilm pursued its challenge to the District Court’s ruling even after a final judgment and appeal were delayed several years, during which St. Clair initiated a second litigation against FUJIFILM Corporation under the same patents for damages from sales in 2004 – 2010.

On Jan. 10, 2011, the Federal Circuit Court of Appeals issued a decision that accepted Fujifilm’s position on claim interpretation and reversed District Court’s judgment of infringement. The Federal Circuit decision gives Fujifilm a complete victory in the case and directs the District Court to enter a judgment that Fujifilm’s digital cameras do not infringe the St. Clair’s patents. More recently, on March 29, 2011, the Federal Circuit denied St. Clair’s petition for rehearing, returning the case to the District Court for entry of judgment in favor of Fujifilm.

Fujifilm has a policy of respecting intellectual property rights and considering those rights in developing and selling products. At the same time, Fujifilm is committed to standing firm against patent owners who pursue litigation based on overly broad interpretations of their intellectual property rights or claims of infringement that lack merit.


Kodak kiosks to feature content from new movie Hop

Eastman Kodak Co., Rochester, N.Y., will participate in Universal Pictures‘ multimillion dollar integrated marketing and advertising initiative in support of the live action/CG-animated comedy film “Hop,” which opens today.

With millions of memories made during the spring holiday every year, Kodak’s Retail Systems Solutions (RSS) and Entertainment Imaging (EI) groups will team with Universal Pictures to promote the Easter movie through broadcast media, point-of-sale marketing and exclusive content offerings, which include Hop-themed bordered prints, photo books and collectors prints on KODAK Picture Kiosks across the country.

“Universal Pictures’ co-promotion agreement with Kodak allows us to create an integrated television campaign that leverages the power of online and traditional media to reach our consumers in a creative and unique way this Easter,” says Stephanie Sperber, President of Universal Partnerships & Licensing. “The television campaign uses the adorable characters from Hop to drive awareness of the KODAK Picture Kiosk products and features, making it fun and easy for moviegoers to use their pictures to extend their Hop experience after they leave the theater.”

To celebrate the theatrical release of Hop and the upcoming holiday, Kodak will host a Hop-themed contest on Facebook, running from April 4 – 20, 2011. Consumers may upload their favorite family photo into a KODAK Picture Kiosk Hop border on Kodak’s Facebook page and receive a coupon for 10 free (4-by-6) prints with the purchase of 10 (4-by-6) prints. Entrants are asked to share their picture with family and friends to acquire the most votes. The person with the most votes will win two free movie passes each month for a year as well as a KODAK – Hop Ultimate Gift Basket, which includes KODAK products (including a Kodak EasyShare Mini camera), Hop merchandise, Hop movie tickets and fun candy that is provided by The Hershey Co. Twenty other lucky winners with the most votes will also win a KODAK – Hop Ultimate Gift Basket.

The live-action portions of Hop were captured by cinematographer Peter Lyons Collister, ASC, on Kodak Vision3 500T Color Negative Film 5219. The final prints were made on the new KODAK VISION3 Color Digital Intermediate Film 2254.