On this week’s DIMAcast, almost live from Las Vegas, discover new ideas to put money in your pocket from the DIMA Marketing Idea Exchange with Bill McCurry. Listen in and hear how “Do It For Me” allows labs to increase revenues; helping customers curate their own images provides unique revenue opportunities; how a drunk’s mistake turned into a profitable new product. Learn how — with the same employees and equipment — you can double revenue, and much more.
This episode is part one of two parts of the DIMA Marketing Idea Exchange led by McCurry last week in Las Vegas during the DIMA 2013 Conference. Listen here, or use the player below. You can also get a PDF transcript of the session at www.DIMAcast.com.