Guy Kawasaki PMA 2010 Official Business Session now on PMA TV
If you missed Guy Kawasaki’s PMA 2010 Official Business Session on using Twitter as a marketing tool, or if you just want to relive it, here’s your chance. In this session, now available on PMA TV (for PMA members only), Kawasaki, the former Apple Inc. evangelist-turned-entrepreneur, provides a step-by-step walkthrough on effectively using Twitter as [...]
MAC Group appoints Mike Edwards Mamiya product marketing manager
MAC Group, Elmsford, N.Y. appointed Mike Edwards product marketing manager of Mamiya. His responsibilities include marketing, direction of future products, customer feedback, response and analysis.
Edwards has been active in the professional photography field for more than 25 years. Prior to joining MAC Group, he was national sales manager for Leaf America.
Target launches scannable mobile coupon program
Target Corp., Minneapolis, Min., is the first national retailer to offer a scannable mobile coupon program that allows guests to receive exclusive offers directly on their mobile phones. Coupons are redeemed by scanning a barcode on the phone at checkout.
“At Target, we know that mobile phones are an integral part of our guests’ lives, and [...]
eMarketer reports catalogs are important to online retail
Print catalogs have advantages over other marketing tools in creating product awareness, acquiring customers and building brand loyalty, reports eMarketer. For many retailers, this gives catalogs a key function in multichannel marketing efforts, building interest and engagement among consumers and helping funnel them closer to a purchase—in any channel.
“More than ever, consumers are shopping the [...]
Jo-Ann Stores announces record fourth quarter and fiscal year 2010
Jo-Ann Stores Inc., Hudson, Ohio, announced financial results for its fiscal 2010 fourth quarter and full year ended Jan. 30, 2010. Net income for the quarter was $37.1 million versus net income of $20.4 million for the fourth quarter last year. The prior year fourth quarter net income included a $1.3 million after-tax gain related [...]
WD introduces New My Passport AV portable media drives
WD, Lake Forest, Calif., introduced its new My Passport AV portable media drives. Designed specifically for video storage and playback, the new My Passport AV portable media drives deliver a plug-and-play experience for digital media enthusiasts. Available now at select retailers and WD’s online store, the My Passport AV portable media drive is offered with [...]
In memoriam: Larry White
Lawrence R. White died Feb. 5, 2010 at the age of 54, of esophageal cancer. A Photo Science graduate of Rochester Institute of Technology, White worked for Visual Graphic Systems before joining the staff of “Modern Photography” in 1978, where he served as Lab Director for over a decade. White was instrumental in raising the [...]
Two new portable media players available from Samsung
Samsung Electronics America Inc., Ridgefield Park, N.J., launched two new portable media players, the R1 (available in April, the 8GB model for $149.99 and the 16 GB model for $179.99) and R0 (also available in April, the 8GB model for $99.99 and the 16GB model for $129.99). The players deliver high quality multimedia content while [...]
Mobile retail market to exceed $12 billion by 2014, Juniper report finds
A new report from Juniper Research, Hampshire, United Kingdom, found one-to-one marketing allied to the rapid proliferation of smartphones will be among the key drivers of a mobile retail market which is anticipated to exceed $12 billion by 2014.
The mobile marketing and retail strategies report found that the mobile retail sector — defined by Juniper [...]
In memoriam: Lenny Totora Jr.
Lenny Totora Jr., who co-founded L&L Camera, Huntington, N.Y., in 1956 with his wife, Louise, died from Pancreatic cancer Feb. 22, at age 79.
A lifelong photography lover, Totora worked as a child at a shoe store for a quarter an hour, saving enough money to purchase his first camera, albeit without film, said his son, [...]
