In memoriam: PMA Australia’s Les Brener

Les Brener and his wife, Jessica
Les Brener and his wife, Jessica

Les Brener and his wife, Jessica

PMA and the entire industry have lost a great friend: Les Brener, who served as the first Executive Director of PMA Australia, died on March 20.

“Les made so many contributions to the industry, and was vital to the establishment, growth and success of PMA Australia,” said PMA CEO Georgia McCabe. “We’d like to extend our condolences to his family, and his friends all over the world. He will be greatly missed.”

“He did so much to establish PMA in Australia that he will be remembered by many as ‘The Father’ of the organization in this country,” said Peter Rose. “He was a good man and passionate about the members and the organization he worked for.”

The funeral will be held Sunday, March 22 at 12 noon at the Macquarie Park Cemetery and Crematorium, North Ryde, NSW, Australia.

Photo organizers unite

APPO

appo

The Association of Personal Photo Organizers is now officially affiliated with The National Association of Professional Organizers, as NAPO focuses on “building collaborative relationships with organizations whose missions are in alignment with NAPO’s focus on promoting professional organizer and the organizing industry.”

At the NAPO2015 conference in Los Angeles this year, APPO will lead a session on best practices in the growing niche of digital photo organizing.

APPO says it now has more than 500 members throughout the United States, Canada, Australia and United Kingdom. They offer monthly training and certification.

Top Tech Digest: Fusion, optics, longevity

Impecca The Alert Band - with driver

Impecca The Alert Band - with driver

There’s too much tech news to pay attention to – so this digest highlights the most promising products and interesting innovations.

In this edition:

Lockheed Martin says it will soon sustain fusion
• No tangles: Wireless earbuds use magnetic induction
• Transistor + memory = memristor
• Polymer injection stops fatal bleeding
• Band detects driver fatigue
• 3D-print a custom low-cost mechanical sensor
• Print delicious snacks
• Flexible wearable stickers control your phone
• A brick can cool your house
• Printing plastic cars
• Self-driving cars could cut commutes
• Tires generate electricity from friction
• Laser Destroys Truck
• Apple to “revolutionize medical studies”
• Satellite camera spots skin cancer signs
• 500 years? Google invests in Immortality
• Billion-dollar wristband
• Liquid metal shifts shape, moves, and pumps
• Spherical lenses yield wide-angle 3D display
• Bug-like electronic eye stabilizes flying robot
• Blind can read with finger-camera
• First photo of light as particle and wave
• Qualcomm senses fingerprints
• Silicon bends light for “optical link”
• Sunglasses correct color blindness
• Emerging technologies of 2015

You can read the entire Digest here.

Top Tech Weekly Digest March 12, 2015

Highlighting promising products and interesting innovations

In this edition:

Lockheed Martin says it will soon sustain fusion

No tangles: Wireless earbuds use magnetic induction

Transistor + memory = memristor

Polymer injection stops fatal bleeding

Band detects driver fatigue

3D-print a custom low-cost mechanical sensor

Print delicious snacks

Flexible wearable stickers control your phone

A brick can cool your house

Printing plastic cars

Self-driving cars could cut commutes

Tires generate electricity from friction

Laser Destroys Truck

Apple to “revolutionize medical studies”

Satellite camera spots skin cancer signs

500 years? Google invests in Immortality

Billion-dollar wristband

Liquid metal shifts shape, moves, and pumps

Spherical lenses yield wide-angle 3D display

Bug-like electronic eye stabilizes flying robot

Blind can read with finger-camera

First photo of light as particle and wave

Qualcomm senses fingerprints

Silicon bends light for “optical link”

“A Network of Eyes” — help the blind to see with a phone app

Sunglasses correct color blindness

Emerging technologies of 2015

http://toptentodaytech.blogspot.com/2015/03/top-tech-weekly-digest-fusion-optics.html

NatGeo photographer ascended Everest with Windows Phone

alverez microsoft

alverez microsoft

What do you give a photographer who could shoot with any camera? A Windows phone, apparently: Microsoft this week profiles National Geographic photographer Stephen Alvarez took “smartphone photography to the next level” by climbing Mount Everest without any “real” cameras in hand.

The two-week trek up Mount Everest in April 2014 was shot with a pair of Lumia smartphones, and “it’s likely… he was thinking how lucky he was to not need to schlep a five-pound, professional-grade SLR up the world’s steepest incline,” the company says.

Alvarez has worked with National Geographic for 20 years. The magazine “asked him to photograph the Seven Natural Wonders of the World using only Microsoft smartphones.”

After the event, Alvarez commented that “the digital jump didn’t surprise me so much, but the miniaturization of cameras into telephones I never really saw coming. Now, when I have to go back to the big SLRs for work, I sometimes forget how huge they are. I mean, just how gargantuan is a pro SLR with a lens on it? They’re great imaging devices, but at the cost of an awful lot of weight, and an awful lot of money.”

It’s not just the weight differnce: “Alvarez manages to easily capture the kind of genuine human moments you have to finesse a bit while packing a full SLR rig,” the profile adds. “Everyone knows I’m a professional photographer,” Alvarez said. “Yes, I’m shooting for Microsoft; yes, these pictures will be used commercially; yes, they’ll sign releases. Everyone’s happy with it. But using a smaller device is just a lot less intimidating, because even though they know all that stuff, the camera that I’m putting in front of them is something that even people in the Khumbu Valley see every day. They all have smartphones and they all use them.”

It’s an interesting read: The full profile is here.

 

On the PMA Podcast: TraDigital with Tim Whitley

Tim Whitley
You can morph traditional and digital for “TraDigital” success.
Have you been misled to believe traditional media is dead? That nobody watches TV anymore? That broadcast radio is off the air? That newspapers aren’t even used for birdcage liners anymore? That’s not what’s really happening.
Do you know how to use “old” media in the “new” economy? Bill McCurry interviews Tim Whitley of TeamSI. Tim will break down the wall for you and explain how your marketing can skyrocket using TraDigital techniques.
In Tim’s world, there isn’t “old” media and “new” media – there is media that works for you. This is Tim’s focus – to help you make sense of what’s out there and how to capitalize on what fits your customers and your marketplace.
Marketing today is multi-screen and intertwined. No marketing decisions can be made based on one channel. To be financially effective, media and message must fit together to reach your customer in the manner your customer wants to hear from you. This week’s PMA Podcast with Bill McCurry and Tim Whitley make it easier to understand and more profitably execute for best results.

Or you can tune in now with the player below.

Hear Georgia’s live radio interview Tuesday at 8:19 am PT

Georgia McCabe favorite

Georgia McCabe favoriteBe sure to listen tomorrow at 8:19 am Pacific Time, when PMA CEO Georgia McCabe will be featured on “Carlos & Dayna,” a radio show airing on CBS NewsRadio 100.5 FM, KXNT, in Las Vegas. If you are outside of the listening area, you can tune in to her interview online. Just click the “Listen Live” button, then select KXNT.

Georgia will be speaking about the importance of printing the images that matter, with an emphasis on members of the millennial generation. Millennials are the most photographed demographic in history; yet are at greatest risk of having their images end up in a “digital landfill,” without a single photo to pass down to future generations. Listen in as Georgia shares this important message.

IEEE updating image quality ratings

ieee_logo_mb_tagline

ieee_logo_mb_taglineIEEE says its industry-wide effort will “develop and deliver a standardized, metrics-based rating system for mobile device image quality” — and they’re asking others to join in the effort.

“Stakeholders globally… (are) invited to participate,” says the professional organization dedicated to advancing technology. “The IEEE Camera Phone Image Quality conformity assessment steering committee is engaging carriers, mobile-device camera designers and manufacturers in creating a rating system that is easily understandable for consumers.”

The goal is “development of a standardized approach to testing and certifying smartphone cameras. This standardized approach will provide great value to players throughout the camera phone supply chain, as well as consumers,” IEE says. The standards association adds that “There is a need in the marketplace for a clear, concise and comprehensive definition of image quality that consumers of current and future mobile imaging devices worldwide could use in comparing products. We envision a rating system that would eliminate ambiguity about the image quality to expect from a given device, and help consumers make better-educated buying decisions for their specific needs. In these ways, these efforts bring clarity to the marketplace and ultimately fuel innovation of higher-quality devices and overall market growth.”

There’s more information here.

 

From 1966: first Selfie in space

aldrin selfie

aldrin selfie

Hundreds of photographs from the early years of the space age are for sale, reports the NY Times. They include the first image taken from space, in 1946 — and the first selfie in space, shot by astronaut Buzz Aldrin twenty years later, in 1966.

The vintage prints — not reproductions — are being auctioned by a European collector. Many were “never widely distributed by NASA.”

Here is the full story.

 

Mixbook wins photo book service test

Mixbook-a

Mixbook-a

Imaging expert Sally Wiener Grotta tested the top photo book makers for the Tom’s Guide website, and determined Mixbook provided the best results.

The testing and analyses focused on two areas, Grotta says: the vendor’s software for creating the photo book and the printed photo books themselves. In tallying our results, we gave double weight to our rating of the printed books, “since no matter how good the software is, the end result is what is most important.”

Grotta tested “seven of the most popular photo book vendors: Blurb, Lulu, Mixbook, Mpix, Picaboo, Shutterfly and Snapfish. Our Editors’ Choice Award goes to Mixbook, for its intelligent, versatile and creativity-enabling software, and the excellent quality of its printed book.”
Shutterfly came in second; Lulu came in last.

Also: we agree with Grotta’s opening statement on the overall importance of the medium:
“Is there any better way to share photos and hold on to the memories they represent than a photo book? For consumers and amateur photographers, a book is a great way to store photographs… and for serious and professional photographers, photo books are also important marketing tools, as well as products to sell.”

Here is the full article.

Tiffen wins Oscar award

Oscars2015_Tiffen

Oscars2015_Tiffen

It’s Oscar time for the Tiffen Company.

The Academy of Motion Picture Arts and Sciences recognized Steven Tiffen, Jeff Cohen and Michael Fecik for their efforts in developing dye-based filters that reduce infrared contamination when neutral density filters are used with digital cameras.

The Academy says Tiffen “identified the problem and rapidly engineered a series of absorptive filters that ameliorated infrared artifacts with lenses of all focal lengths,” and bestowed the Scientific and Technical Academy Award of Commendation. “These widely adopted filters allow cinematographers to work as they have done with film-based technology,” the Academy adds.

“We stand committed to continuing to support this industry that we love,” Steve Tiffen said, “and we find it so wonderfully pleasing that in this world of digital technology, Tiffen optical filters are recognized as a staple for professional imagemakers across the globe.”

There’s more information here.

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