Output in Photo apps is growing: Last year, the question of whether or not to offer photo output apps was still on most PMA@CES attendees’ mind. “Now, the need for apps is pretty much a given for anyone in the photo product output business,” says analyst Hans Hartman.
In his presentation last year, the Suite 48 Analytics president outlined the need for more or better photo output apps. This year his new Photo/Video App Market Analysis Report found 6 percent of the 295 top-ranking photo/video apps in the US iPhone, iPad and Google Play Android stores offer photo output options. More so, one percent are dedicated photo output apps.
In the months since the last PMA@CES, we’ve seen Kodak, Fujifilm, Print.IO and LifePics launching APIs (application interfaces) that tie their printing, fulfillment or print routing services to any photo app that supports their API, Hartman adds. “This proliferation of print output APIs is good timing, as many photo app developers are still trying to nail down their monetization strategy and are still open for experiments.”
As part of the Future Imaging Summit at the next PMA@CES, we’ll have a special show-and-tell session in which photo output app developers will demo their apps. Developers include Blurb, Ecce Terram, iFolor, Krome Photos, Lifepics, Mediaclip, Mixbook, and ROES.