Users have shared 30 billion photos, USA Today notes. Instagram was acquired by Facebook in 2012.
“What began as two friends with a dream has grown into a global community that shares more than 70 million photos and videos each day,” writes CEO Kevin Systrom on the company blog. “…As Instagram gets bigger, we’re focused on helping you discover photos and videos from people who you care about, whether it’s a friend or your favorite musician.”
The service also announced a new “verified badges” feature for celebrities, athletes and brands, “making it easier for you to connect with the authentic accounts you’re looking for.”