Mobile Photo Connect announces program, speaker lineup

Mobile Photo Connect, the leading annual forum for entrepreneurs, investors and senior executives driving the technologies and businesses behind the surge in mobile imaging and visual communication, announced its full program and speaker lineup for its upcoming Sept. 29 conference.

The event’s main theme, “Prospering in the emerging ‘Photos at your fingertips’ era,” will be explored through a mix of presentations, panel discussions, and technology demonstrations:

Special Presentations

David Vaskevitch 

David Vaskevitch  is a visionary software architect, business innovator, author, former CTO of Microsoft, imaging entrepreneur and photography enthusiast. He’ll draw on his unique command of key technology trends to discuss the forces that will shape the imaging industry in years to come.

Jen Pollack Bianco

Jen Pollack Bianco is an award-winning professional travel photographer and blogger, whose smartphone photos are widely published, including in Apple’s World Gallery and Shot on iPhone 6 campaign. She’ll discuss how mobile imaging is changing her career and her industry.

Panel Discussions

Prospering in the emerging “Photos at your fingertips” era 

For the first time in the history of visual media, average consumers – who have been creating images at geometrically growing rates in recent years – are gaining transparent, intelligent access to their photos any time, anywhere and on any device. A new wave of business opportunities is being unleashed, while established models will be threatened with obsolescence. How will the “Photos at your fingertips” era impact every major player in the mobile photo ecosystem?

  • Yi Li, CEO, Orbeus
  • Rajiv Vaidyanathan, Head of Product, Flickr
  • Oren Boiman, CEO, co-founder, Magisto

Monetizing photo engagement

With photo engagement on mobile devices higher than ever before, building mindshare and generating sustainable revenues – whether through apps, cloud services or print output products – are top priorities for photo app developers. Where are the untapped opportunities?

  • Kealan Lennon, Founder & CEO, CleverCards
  • Charlie Carpenter, CEO, Kite
  • Wilson Kriegel, CBO & GM, PicsArt
  • Joe Rago, Director Mobile Innovation Program, Walgreens

Disrupting through hardware innovation

Recently innovative photo and video apps have been the main drivers of the visual communication revolution. But let’s not forget hardware – devices and components – had its day too, and it will again. Hear from the hardware innovators driving the next wave of user empowerment.

  • Eric Cheng, Director of Aerial Imaging, DJI
  • Jeff Cooper, Sr. Manager Business Development, Samsung

The do’s and don’ts of successful exits

Not every startup is cruising towards an IPO. “Just” an acquisition may actually be plan A – and often a highly lucrative one at that. Learn from those who’ve successfully sold their companies, including Aviary (acquired by Adobe), Kindred (its technology assets acquired by RPI), and Tiny Prints (acquired by Shutterfly).

  • Ed Han, Co-Founder, Nowvel
  • Vijay Vachani, Director, Partner Ecosystem, Adobe
  • Alex Austin, CEO, Branch/Kindred

The Envelope Please – expert feedback on the app show-and-tell demos

Hear from a judging panel of key industry movers and shakers which of the photo and video apps demoed in our 3 show-and-tell sessions stood out – and why.  Which apps have the biggest potential to succeed? Who will be named best-of-conference?

  • James Joaquin, Co-founder and Managing Director, Obvious Ventures
  • Jackie Dove, Creativity Editor, The Next Web
  • Jen Pollack Bianco, Editor-in-chief, My Life’s A Trip

Show-and-Tell Sessions

In 3 fast-paced sessions, spread throughout the day, a total of 30 developers will show and discuss their photo or video apps in 4 minutes each.

Click here for more information about the Mobile Photo Connect program


Get up to speed with speed geeking at InnovationNow

InnovationNow logoTired of the same old conference program, filled with Powerpoints and demos? PMA InnovationNow Photo Business & Technology Summit Sept. 27-28, 2015, changes things up by adding a new interactive feature: Speed Geeking. Think of Speed Geeking as speed dating, but for technology companies.

Here’s how it works: At the end of the program on Sept. 27, a small number of tables will be in the foyer. Presenters at each table will have a set amount of time 10 minutes to demo or pitch their product or service to whomever is at the table. Then a bell rings, and the presenters move to a new table. Then the presentations repeats and so on. This fun, fast-paced format gets conversations going, allowing effective networking to happen.

Join leaders like Mediaclip, Mixbook, Live Portrait and more who will showcase their latest innovations in relaxed atmosphere. Interested in demonstrating? There are still a few spots left, so contact Kathy Bradley at for all the details. Space is limited, so act now. You don’t want to miss out!

InnovationNow will also present the Out of the Box Awards, honoring pioneers in the business of photography. Register today to ensure your place at InnovationNow – and your place in the future of photography.

The Summit

What: InnovationNow Photo Business and Technology Summit represents the necessary first step on a journey to inform, to ideate and to implement the kind of products, services, mass-market awareness and ease of participation that was responsible for driving the analog photo business to historical levels of sales and profitability.

Who: Leading photo industry executives

Where: Hilton Parc 55, San Francisco, CA

When: Sept. 27-28, 2015

Registration link:

PMA teams with DPReview on PIX2015 to educate consumers on imaging tech

PixScreenshot2-1030x628Photo Marketing Association International (PMA) has partnered with DPReview and PIX2015 to educate consumers about what’s happening in the world of photographic technology. PIX2015: “Experience the World of Photography” will be both a live event held at the Seattle Center Exposition Hall and a live-streamed event via Twitch. With more than 35,000-square-feet of exhibition space with demo stages, interactive touch, try and feel exhibits, and unique shooting experiences, it is designed as the premier event for consumers to experience the world of photography.

Attendees at PIX2015 will have the opportunity to learn the basics they need to choose and use a camera, and they’ll get coaching from professional photographers. PIX2015 will also present attendees with fun, practical demonstrations throughout the show, so they can experience firsthand how to take great photos in a variety of shooting scenarios. They also will be able to try their hand at a new photo technique and discover how the latest technology is transforming image making and sharing, as well as creating innovative photo products. Video highlights of PIX2015 will be made available to all Amazon Prime customers through Amazon Prime Video, and all content will be permanently archived on DPReview, YouTube, Vimeo and other partner sites.

PMA will bring to PIX2015 the “How It’s Made” Creative Lounge & Marketplace. PMA is working with a professional designer to incorporate products created by its members in a beautifully designed space, so consumers can see what it feels like to live with the photo products that exist. Gaby Mullinax, PMA president and president of Fullerton Photographics Inc., will serve as the spokesperson for the marketplace. In addition, PMA will develop a Photo App Bar at PIX2015 for attendees to experience the newest photo apps.

Third-party apps drive mobile photo

Advances in smartphone hardware, APIs and native apps are driving third-party photo app vendors to new frontiers

Reinventing the Camera App Market

Reinventing the Camera App Market

Native smartphone camera apps do much more than enable basic camera functions. These apps include features such as HDR, burst, dual focus/exposure points, exposure compensation and panoramic image capture that were once the exclusive domain, and the main value proposition, of third-party camera apps. While this might appear to doom prospects for these third-party camera apps, Reinventing the Camera App Market, the latest study from mobile-photography research firm Suite 48 Analytics, comes to a different conclusion.

Late last year, Google and Apple substantially enhanced their smartphone camera APIs, giving camera app developers a whole range of opportunities to access the improved capabilities of the newer phones’ hardware, and in doing so differentiate their products from native camera apps. According to the study, numerous apps have already taken advantage of these advanced APIs with many more soon to come.

“As smartphone cameras get better and better, mobile photographers’ expectations for photo quality have likewise increased – they’re demanding better smartphone photo capture tools,” says Hans Hartman, president, Suite 48 Analytics and report author. “For a long time, smartphone photographers were willing to live with lower resolution, grainy, or otherwise low-quality photos, as long as they could still make these photos look enticing through filters from apps like Hipstagram and later Instagram. Going forward, filters are an option for creative expression – not a requirement to make the photos worth keeping or sharing.”

The study concludes the camera app market has become a “long tail” market, served by three main categories of apps:

  • Camera apps offering SLR-like control of the smartphone camera, such as A Better Camera, Camera+, Manual, or ProCamera 8 + HDR.
  • Camera apps focusing on ease-of-use, such as Z Camera and Camera51.
  • Specialized camera apps with specific use cases, such as CamFindFast Burst Camera, Slow Shutter Cam, or Mobile Hidden Camera.

Features offered by third-party camera apps exceeding native-OS camera apps include manual shutter-speed control, extended digital zoom, manual focusing, ISO control, fill-in light, RAW export, stabilizer, semi-automatic presets, screen shutter button, incognito shutter release, EXIF data input, ultra fast burst, composition assistance, manual HDR bracketing, image recognition and on-screen photo capture guidance.

Josephine Herrick Project announces benefit party, photography auction

Amanda Means, Maidenhair Fern, 1990

Amanda Means, Maidenhair Fern, 1990

The Josephine Herrick Project (JHP), a nonprofit organization dedicated to educating students through the communicative power of photography, will host its annual Benefit Party and Photography Auction, Oct 19,at Affirmation Arts in New York City. Proceeds from the event will help support and sustain the foundation’s extensive community and youth programs which center on photography as a powerful learning and communications tool. The focal point of the evening will center on its live (and online) auction of original photographs from some of the world’s most notable and legendary photographers, whose proceeds represent approximately 25 percent of the foundation’s operating budget to continue funding education programs for adults and children nationwide. In cooperation with Paddle8, a New York-based auction house, art lovers around the world will be able to bid on their favorite photographs online.

“Since 1941, The Josephine Herrick Program has brought the magic of photography to more than 100,000 disadvantaged Americans and the core of its success lies with the unwavered support of the photographic community,” explains Jackie Augustine, president of JHP. “This annual event is a great representation of how artists, manufacturers, and executives from the photo community work together for a common cause.”