According to the Association of Personal Photo Organizers, almost two trillion printed photos still languish in boxes and containers, rich with stories and traditions waiting to be shared and enjoyed. 1 Trillion more are taken every year.
Cathi Nelson founded APPO as an answer to the growing need for assistance for organizing an influx of digital photo memories, printed photos, media and memorabilia.
On this episode of the PMA Podcast, Nelson talks about the growth of the organization, and the work starting now on the upcoming Save Your Photos Day marketing campaign.
Or you can tune in now with the player below.