Photoflex shuts down (Update: Or not.)

photoflex 2


Three-decade old photography lighting provider Photoflex has closed its business.

After initial mystery, the company released notice earlier this week, saying “We do understand this may come as a surprise to most of you; however this was necessary due to health reasons of our primary holder, and industry changes that we no longer have the ability to invest in.”

Photoflex adds that it “remains hopeful… that the brand will live on in some capacity,” and it “would like to thank all of our supporters over the last 30 years.”

 photoflex 2

Update: Not so fast…

The company posted notice that it may be coming back to life
Imaging Resource has more on the story here.


Canon pro camcorder captures 4k video, 12MP stills

canon xc10

canon xc10

Canon says its “robust new camcorder… delivers stunning 4K and Full HD video as well as compelling 12-Megapixel still images.” The XC10 can also extract 8-megapixel still images from recorded 4K video, “making it one of Canon’s most convenient multimedia tools to date.”

The XC10 has a 1-inch sensor with 12 stops of dynamic range, and a 24-241mm zoom lens with optical image stabilization. The XC10’s still-photography features include a mechanical shutter to help eliminate rolling-shutter distortion, and it captures 3.8 frames per second.

Also, the touchscreen pivots, and the hand grip rotates “to maximize users’ ability to shoot both movies and still images from virtually any angle,” Canon adds. With its dual-band 5GHz and 2.4 GHz wireless, it can be remotely operated through a smartphone or tablet.

The $2,499 camera measures “less than five inches in every dimension,” the company says, and weighs “just 2.3 pounds fully loaded.”

Canon also updated its C300: the Mark II has 4K video captured in 10-bit 4:2:2 at up to 410 Mbps with the XF-AVC codec. It’s $20,000.

Augment school pictures with video via phone display

Live Portrait

Live Portrait

Live Portrait is aiming to enhance school photography with augmented reality.

During a school picture shoot, Petapixel reports, “the student sits down for a portrait and then for an additional 10-15 second video interview.” Printed photographs in the yearbook look ordinary, but trigger the video playback when viewed through a smartphone.

“Your client’s photograph instantly turns into a live video moment that will be cherished for years to come,” the company adds.

There’s a video demonstration here.


Datacolor improves Spyder monitor calibration



Datacolor says it’s redesigned the patented 7-detector optical engine on its Spyder colorimeter “to deliver up to a 55 percent improvement in tonal response, resulting in more accurate shadow detail and smoother gradients.”

The device helps “reduce the hassle of figuring out why digital photographs look different on screen, and why the colors on screen don’t match photo prints,” the company adds. “With true screen color, photographers can more accurately edit their photos and achieve better print matching. It’s critical that a photographer’s computer monitor displays accurate color, so they can see, share and print their captured moments just as they intended them.”

The module comes in three packages: Express, Pro (including an ambient light sensor) and Elite (with a tripod mount, and comprehensive display analysis). Pricing ranges from $129–$279.

There’s more information here.
via Imaging Insider)

8-megapixel medium-format camera aimed at drones



Phase One Industrial debuted a small hi-resolution camera it says will fit right in to ultralight planes or gyro copters.

The Danish camera maker says its iXU 180 is the world’s smallest 80-megapixel medium format aerial camera — so small it fits inside a gyro mount on a drone. It weighs less than 950 grams.

“With the increasingly popular high-resolution 3D city models, users require medium format cameras that can be integrated into small oblique systems that can fit inside a gyro mount,” the company says.

It will ship this month for about $60,000.

Will Arkansas ban street photography?

asmp logo

asmp logo

The Arkansas Senate’s “Personal Rights Protection Act” is designed to protect the privacy of citizens, it might also make it illegal to take anyone’s phone in a public space.

The American Society of Media Photographers says “the implications of this bill are staggering. For example, an image showing recognizable people posted to the Internet for a use that would not require written consent anywhere else in the world could leave you open to a lawsuit just because someone in Arkansas could view it online… SB-79 would require still and motion photographers to get explicit written consent to include any individual’s likeness — not just celebrities but anyone — in a photograph that is used for virtually any purpose within the state of Arkansas except those uses specifically exempted as Fair Use within the bill.”

The ASMP asks all photographers to write Governor Asa Hutchinson and Arkansas Chief of Staff Michael Lamoureux “encouraging them to drop the bill from Arkansas law,” Fstoppers reports.

Here is the article.

The ASMP’s notice is here.


Update: Arkansas’ governor vetoed the bill, citing its overreaching language.

Defrozo developing photography business app

defrozo 8

defrozo 8

The developers of Defrozo say they are making an all-in-one platform that helps photographers better market their work online. “Defrozo is the first universal platform available for free to include every tool a photographer might need to start their business from scratch or grow their established brand.”

They say the initial rationale came when “we realized what an overwhelming experience the modern Web is for photographers: You need to have a bunch of different accounts and logins to maintain your online presence — all soaking time that any photographer would rather spend on the creative process.:

The free suite combines image hosting, website management, CRM, ecommerce, and workflow organization tools. Premium packages will provide more storage space and advanced customization.

The software is in beta, with a Fall planned release. The developers are raising funds here on Kickstarter.

Online storage for sharing galleries, delivering photos to clients

Professional photographers can more easily present their images to clients with new online gallery. relies on Dropbox for online storage. You simply specify your logo, colors, custom domain, input your social media links and a bio, Imaging Resource reports here.

Developer Wilderborn says the “password protected galleries are “literally as easy as drag and drop. We generate the layout, URL, thumbnails, lightbox displays, dates, titles, and more automatically. You can even turn on links to all your favorite social networks and show off all your public galleries.”

It’s $6 per month. There’s more information here.


Professional photographers calculate profitability



Being financially successful is all about finding the right mix of overhead expenses, rates charged and number of sessions booked. To help professional photographers take the guesswork out of business planning, the Professional Photographers of America provides a profitability calculator — and this month, they’re freely giving it to non-members.

“It only takes a minute to complete and will show a photographer how many sessions or average sales per session he or she will need to achieve their desired level of profitability,” the association says.

There’s more information here.


Mobile app delivers photos to clients

zenfolio mobile-devices

zenfolio mobile-devices

A new mobile app allows photographers’ clients to instantly access and view their photos, and download the shots to their device to share with others.

Photo Moments is the first client-facing app from image e-commerce platform Zenfolio.

“We want to improve the experience for photographers’ clients,” the company says. The app “allows clients to get a better and more convenient experience when working with photographers. This app provides a more accessible and streamlined way to access their photos in their pocket.”